to help transform trauma care
“We are honored to serve as the presenting sponsor of Step Up for Stepping Strong, which provides vital support to trauma survivors as they rebuild their lives and regain their peace of mind. With its focus on community, fitness, and service to others, the program truly exemplifies the concept of Boston Strong, and we are proud to be part of it.” —Mark Butler, President of Cigna New England
Step Up for Stepping Strong is a corporate wellness program that encourages participants to stay active and “step strong” during a month-long steps challenge. Employees from companies across the country take steps while raising awareness and funds for trauma research.
In 2018 and 2019, health insurance company Cigna sponsored the May Step Up for Stepping Strong challenge in observance of National Trauma Awareness Month. Cigna agreed to donate $100,000 to the Stepping Strong Center if participants reached 100 million steps before the end of the month. This goal was reached two weeks ahead of schedule thanks to the tremendous participation and activity of all who registered.
By the end of May, more than 1,500 participants from 20 local companies took more than 200 million meaningful steps toward transforming care for patients impacted by trauma. Participants tracked their progress on a new app that pushed out content about the effects of trauma and included a chat feature that garnered messages of excitement, encouragement, and appreciation among the growing Stepping Strong community.